AFP marks 32nd anniversary, to stage virtual benefit concert

Romar Fernando

July 28, 2021

• The Advertising Foundation of the Philippines (AFP) is all set for the celebration of the 32nd anniversary through a benefit concert, July 23, Friday.

  The benefit concert entitled ‘Bagong Araw, Bagong Pag-asa’ will be livestreamed on YouTube on July 31, Saturday, at 8:00 PM.

  It will feature artists from the advertising industry namely Lisa dela Valle, Top Suzara, Jazz Nicolas, Bayang Barrios, Mike Villegas, Herbert Hernandez, Norman Agatep, bands like 6cyclemind, Midlife Crisis, and Moonstar88.

  “This past year has been undeniably difficult, but the Filipino advertising industry is one of the few that was able to adapt to the times, and remains steadfast in the face of these challenges. We continue to produce content and value for brands, and provide jobs to thousands of Filipino workers. This year, we celebrate not just the accomplishments of the Ad Foundation, but of the entire advertising community,” the AFP said in a statement.

  This benefit concert is brought you by the Ad Standards Council, Procter & Gamble Company, GMA Network, Unilever Philippines, and Manila Broadcasting Company with support of Roar Audio Productions, The 9th Studios Creative Hub, Vitalstrats Creative Solutions, Executive Decisions Integrated Marketing Communications Firm, Kapisanan ng mga Brodkaster sa Pilipinas, and United Print Media Group Philippines.

  The Advertising Foundation of the Philippines serves as the advocacy body and social development institution of the broad range of sectors that comprise the advertising and marketing communications industry.

  Click this link to register: bit.ly/BagongArawReg

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